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The effect of self-focused versus other-focused emotional appeals on the persuasiveness of environmental advertising Master Thesis
van Waveren, Carlijn
April 2023 -
Are we telling people what they need to know? The Impact of Communication Format on Risk Perception Master Thesis
Lucero, Victoria
March 2023 -
March 2023
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Nudging towards healthier snacks Master Thesis
Dinçsoy, Emre
March 2023 -
Materialism in the immaterial world: Clothing speaks, does it speak as loudly when digital? Master Thesis
Caldarone, Domenico
March 2023 -
Brand horn effect of place names on early career decisions Master Thesis
Klaassen, Wilmer
March 2023 -
The role of food photography on purchase intention of healthy and unhealthy online food delivery Master Thesis
van Andel, Isis
March 2023 -
Dual process theory and donations: Should charities appeal to the heart or to the head? Evidence from an online experiment on the identified victim effect Master Thesis
Bikker, Yannick
February 2023