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The Shared Solution? The role of the perceived value in user intention; the sharing of micro-mobility and the influence of its perceived value Master Thesis
Bouman, Fabe
August 2022 -
Owning vs. accessing digital literature – understanding the factors that influence consumers’ intention to use ebook readers and book streaming services Master Thesis
Agafonov, Sophie
August 2022 -
Are we forgetting our native languages in global marketing? Standardization vs. localization in the Netherlands Master Thesis
Plomp, Anne
August 2022 -
The Interaction of Sustainability with The Price Premium Model Master Thesis
Klop, Timothy
August 2022 -
The priming and anchoring of Nutri and Eco Scores: Could cognitive biases stimulate the purchase intention of healthy and more environmentally friendly food products? Master Thesis
van Gruijthuijsen, Maarten
August 2022 -
Investigating the organizational capabilities to implement service ecosystems in order to improve customer experience Master Thesis
Menke, Tessa
August 2022 -
We don’t sell, we serve. The influence of servitization on customer acquisition in business-to-business enterprises Master Thesis
de Hoop, Arjen
August 2022 -
Towards a sustainable end of period poverty in Brazil Master Thesis
Carelsz Ribeiro, Tirsa
August 2022