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How does social media affect our purchase intention? Master Thesis
Zhukov, Sergey
July 2020 -
Using Mobile Phones for Online Purchases: Effects on the Consumer Decision Process Master Thesis
Hoeks, Lauren
July 2020 -
The Effect of Different Promotions on Purchase Intention for Search and Experience Goods Master Thesis
Karabay, Bensu
July 2020 -
Do the type of interface affect consumers psychological ownership? Master Thesis
Rizzi, Mattia
July 2020 -
Context effects and their boundary conditions: How consumers’ susceptibility to context effects is affected by their own familiarity with the product category, time constraints and online reviews Master Thesis
Ferreira Gonçalves, Mariana Sofia
July 2020 -
Charitable Message Framing and Consumer Attention Master Thesis
de Rooij, Tess
July 2020 -
Adding demographics to online consumer reviews: the effect on trust and purchase intention of sustainable garments Master Thesis
Plukaard, Esmée
July 2020 -
Dutch theatre visitors and their determinant attributes Master Thesis
Kluin, Jurre
July 2020