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Luxury and retail goods influence on purchase intentions, comparing two types of online webshops Master Thesis
Cesnaviciute, Monika
August 2018 -
Reducing the perceived risks of driving Electric Vehicles through need-based cues Master Thesis
Solsona Carulla, Helena
August 2018 -
Social marketing strategies in Financial Services: An Exploratory Case Study on the Motivations to join an online brand community Master Thesis
Grigoras, Bianca
August 2018 -
Don’t panic, it’s organic! Master Thesis
Oonk, Leontien
August 2018 -
Website morphing and choice defaults Master Thesis
Filopoulos, THEO
August 2018 -
Evaluation of image-based digital content using machine learning Master Thesis
Kollmar, Dennis
August 2018 -
New technology, marketing, consumer behavior Master Thesis
Yuan, Bingxi
August 2018 -
Seeking digital prestige: The impact of consumer identity on ‘liking’ brands on social media Master Thesis
Donges, Leonie
August 2018