Constraining non-parametric models to obtain media effect curves that adhere to the diminishing returns principle

Additional Metadata
Keywords	GBM; Nielsen; NBA; Diminishing returns
Thesis Advisor	Bouman, P.C.
Persistent URL	hdl.handle.net/2105/55703
Series	Econometrie
Organisation	Erasmus School of Economics
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Janssen, N.J.A. (2021, January 20). Constraining non-parametric models to obtain media effect curves that adhere to the diminishing returns principle. Econometrie. Retrieved from http://hdl.handle.net/2105/55703

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