Media & Business
Collection
Collection
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Blurring boundaries in beauty advertising. A multimodal critical discourse analysis. Master Thesis
Frauke van Dillen
June 2021 -
June 2021 -
We All Bleed Red: Brand Realism. Consumer Research on Menstrual Product Advertising Master Thesis
Rubina Brouns
June 2021 -
Private Autonomous Vehicles. The compatibility of privacy regulation and innovation in autonomous vehicles Master Thesis
Maximilian C. Mathysen Gerst
June 2021 -
Representing Brand Identity through Body Positivity on Instagram. A Thematic Analysis of the Aerie Brand Master Thesis
Vinsensa Gerosa Sivinadia
June 2021 -
The Never-Ending Hedonic Treadmill of Advertising in The Digital Age. An Empirical Study on The Effects of Social Media Advertising on Compulsive Buying, Customer Satisfaction and Life Satisfaction in Young Adults Master Thesis
Ka Yin Olivia Yuen
June 2021 -
The Hidden Identity of Male American YouTubers. An Explorative Search into Gender and Para-Social Behaviour Master Thesis
Andries Blommers
June 2021 -
Did you feel that? A qualitative thematic analysis on emotional advertising for male and female personal care products Master Thesis
Natasha Mhishi
June 2021