Media & Business
Collection
Collection
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The collectivization and the enforcement of better working conditions of workers in the gig economy A case study on Gorillas employees. Master Thesis
Roos Deurloo
June 2022 -
Partnering for Impact How Swedish environmental NGOs define the impact of corporate collaborations Master Thesis
Annie Engström
June 2022 -
Shein & the Paradox of Social Consciousness: Gen Z’s Motivations to Purchase Fast Fashion Under the Influence of Social Media Trends Master Thesis
Tulsi Gaddam
June 2022 -
Advertising strategy and media type effectiveness in the marketing of smart speakers Master Thesis
Stela Georgieva
June 2022 -
FRAMING PROMOTIONAL MESSAGES FOR HOUSEHOLD ENERGY EFFICIENCY UPGRADES A quantitative study applying the goal-framing theory to the promotion of heat pumps in Dutch households Master Thesis
Liubov Glazunova
June 2022 -
(F)influenced? #SocialTrading: Using social media for financial information and investing advice. Exploring the impact of financial influencers on young adults’ investment decision-making. Master Thesis
Iliana Güntert
June 2022 -
Female empowerment in lingerie advertising A thematic analysis of the representation of female empowerment in cross-cultural lingerie advertising on Instagram Master Thesis
Eveline Harteveld
June 2022 -
Creating new ideals, fashion influencers and their portrayal of body positivity. Exploring the intrinsic motivations of the female fashion content creator Master Thesis
Marit Puck Haven
June 2022