Media & Business
Collection
Collection
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The Branding of Plant-Based Milk A Content Analysis of Three European Brands Master Thesis
Maarel, Melanie van der
June 2020 -
Can positive employee eWOM be encouraged by organizations through CSR initiatives? The blurring line between the effects of CSR on employees’ actions online. Master Thesis
Kalverkamp, Louise
June 2020 -
Building the New Beauty Cult Exploring the Rhetorical Processes of Identification on the Example of the Beauty Brand Glossier Master Thesis
Kalousová, Karin
June 2020 -
The effects of internal and external CSR on employees’ online ambassadorship intentions. Exploring the differences. Master Thesis
Hadzhiev, Emil
June 2020 -
Identity work among digital nomads An exploratory study of the connection between a sub-group of digital media entrepreneurs and their felt identity tensions arising from the conditions of COVID19 Master Thesis
Juffermans, Ninarosa
June 2020 -
THE RELATIONSHIP BETWEEN RESPONSIBLE TOURISM AND ONLINE TRAVEL PLATFORMS: AN EXPLORATORY STUDY LOOKING AT WHICH MARKETING STRATEGIES ARE BEING USED TO PROMOTE RESPONSIBLE TOURISM WITH THE GROWING DEMAND FOR SUSTAINABLE TRAVEL PRODUCTS Master Thesis
Gruss, Nicole
June 2020 -
EWOM intentions and renewable energy A quantitative research on how social media behaviour is influenced by media portrayal, trust, and environmental concern Master Thesis
Graaf, Ellis de
June 2020 -
Temporary clusters in the independent film industry A qualitative research on investigating the role of international film festivals as temporary clusters in stimulating production Master Thesis
Feng, Celine
June 2020