Media & Business
Collection
Collection
-
The art gallery in the digital age: How can galleries sustain their businesses in times of digital business transformation? Master Thesis
Habelsberger, Beatrix
June 2020 -
The effects of internal and external CSR on employees’ online ambassadorship intentions. Exploring the differences. Master Thesis
Hadzhiev, Emil
June 2020 -
Pro-Environmental Social Media Influencers strike on #fridaysforfuture An exploratory study of communicated narratives on Instagram to tackle climate actions Master Thesis
Heuel, Lena
June 2020 -
The journey’s front runners An investigation into how sportswear retailers employ experience creation strategies to form engaging consumer decision journeys Master Thesis
Hewson, Louis
June 2020 -
Framing of (corporate involvement in) Amsterdam Pride A content analysis of Dutch news media reports Master Thesis
Hoogkamer, Ted
June 2020 -
A ‘dog’s breakfast’ If and how marketers can about-face the ecological paw print consumers leave on the pet food industry Master Thesis
Hoppezak, Priscilla
June 2020 -
Reinventing the in-store customer experience A qualitative case study research on how beauty brands are utilizing digital technologies in brick-and-mortar to create value Master Thesis
Houwers, Anne
June 2020 -
Identity work among digital nomads An exploratory study of the connection between a sub-group of digital media entrepreneurs and their felt identity tensions arising from the conditions of COVID19 Master Thesis
Juffermans, Ninarosa
June 2020