Media & Business
Collection
Collection
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Humanizing Artificial Intelligence Master Thesis
Analise Fenech
August 2023 -
Mediated paradise: The use of social media for destination branding. Master Thesis
Jerick Kelly
August 2023 -
Framing Brand Identities on Social Media: Master Thesis
Norma Kalverkamp
August 2023 -
(Top) Voices of Influence: Analyzing LinkedIn Influencers (LinkedInfluencers) as Career Advisors with Grounded Theory and Framing Master Thesis
Kanner, Tamara
January 2024 -
D&Ivertising: Lifestyle Brands & Gen Z Loyalty Master Thesis
Meraz, Camila
January 2024 -
Is social media the scapegoat for weakening the family bond? A quantitative survey: the effect social media usage has on family connectedness in Dutch families Master Thesis
Jukema, Daniëlle
January 2024 -
From Clicks to Fits: Understanding Consumer Attitudes towards Virtual Try-On in Online Fashion Retail. A quantitative study Master Thesis
Prodromou, Margarita
January 2024 -
From Streaming to Direct Buying: Customers’ Impulsive Buying Behaviour in TikTok Live-Streaming Commerce Indonesian context Master Thesis
Nabila, Sufya
January 2024