Media & Business
Collection
Collection
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Success factors of developing asymmetric partnerships between technology start-ups and Dutch traditional media companies Master Thesis
Nurya Eileen Doorenbos
June 2018 -
Influencer Marketing and Luxury - Defining luxury branding through visuals on Instagram Master Thesis
Janet (Jen) Ingrid
June 2018 -
A comparison of how Generation X and Generation Y are being influenced by celebrity endorsement in advertisements for sportswear - A NIKE case Master Thesis
Rinske Lichtendahl
June 2018 -
Who cares about diversity? - Effects of organizational diversity communication on organizational attractiveness and person-organization fit Master Thesis
Tessa Boon
June 2018 -
Behind the Music: How Labor Changed for Musicians through the Subscription Economy Master Thesis
Saskia Mühlbach
June 2018 -
Platform work – empowering or exploiting the labourers? - A Case Study of Taxify: An analysis of the relationship between the company and its labourers Master Thesis
Laura-Liisa Lilleberg
June 2018 -
How do Millennial leaders make sense of their leadership positions? Master Thesis
Viktoria S. Videlova
May 2018 -
Narrative cues within cinematic virtual reality: An exploratory study of narrative cues within the content and motives of virtual reality developers Master Thesis
Bremmers, J.
December 2017