Media & Business
Collection
Collection
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The use of collaboration tools at work How do employees perceive the use of new social media type collaboration tools in their everyday work? Master Thesis
G. Dans
October 2017 -
The Ubers of babysitting A comparative study of ways of measuring trustworthiness and assessing reputation between users of babysitting services in the sharing economy. Master Thesis
K.P. Ciszek
October 2017 -
A Little Bird told me… Examining the Relevance of Social Media for Reputation Management in Dutch Hospitals Master Thesis
A.A.M. Joon
October 2017 -
Sharing Without Caring An experimental study comparing the generational differences in effectiveness of viral videos used for online advertising Master Thesis
S. Bouwmeester
October 2017 -
Are you being influenced? An exploratory study of influencer marketing in Austria’s fashion and lifestyle sector. Master Thesis
M. Prionidi
October 2017 -
Challenges of a platform press: Algorithmic accountability and transparency in news media: An analysis of current news media policies in the Netherlands and Germany Master Thesis
J.S. Frömming
October 2017 -
Organizational Crisis and Bolstering: Underrated Strategy or Puffery? An experiment into the effect of the Bolstering strategy in mitigating negative reputation fallout during initial crisis communications responses on social media. Master Thesis
N.M. Leeflang
October 2017 -
Museums and strategic usage of Web 2.0 social features The qualitative case studies on the role of the museums’ websites and social media pages Master Thesis
V. Lanskaya
October 2017