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Communicating from within: determinants of appealing corporate mission statements Master Thesis
Ă…kerblad, V.C.A.
August 2015 -
The effect of rewards on brand loyalty Master Thesis
Veenvliet, P.
August 2015 -
How to beat pioneer prototypical brand Red Bull? uncovering optimal circumstances for follower brands to maximize sales, by anticipating on consumers’ perception of ideality of energy drinks brands Master Thesis
Ommen, J.R. van
August 2015 -
The effects of moral disgust on financial behavior Master Thesis
Feraru, T.
August 2015 -
Address pronoun choice by warm and competent brands effects on consumer attitude Master Thesis
Kulakauskaite, R.
August 2015 -
Just how strong are social influencers? using big, social network data to build predictions of future demand Master Thesis
Bregianni, T.
August 2015 -
How extension brands impact existing luxury brands effects of brand loyalty Master Thesis
Murashova, S.M.
August 2015 -
The interference of emotion regulation on the relationship between mood and product evaluation Master Thesis
Loontjens, C.C.
August 2015