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The effects of switching between formal and informal address modes in a marketing context Master Thesis
Vechiu, R.M.
September 2013 -
Competing tensions The consumer identities of ethnic and cultural minority young professionals Master Thesis
Vlies, N. van der
September 2013 -
I will keep an eye on it The influence of tracking spendings on consumers` grocery shopping behavior Master Thesis
Nachkov, V.T.
September 2013 -
Is content the king? Online social media messages of business-to-business brands Master Thesis
Stefanova, H.S.
September 2013 -
Bargaining as a pricing system Influence of stress and cultural dimensions on bargaining Master Thesis
Ruisch, T.
September 2013 -
Store images The effect of assortment changes in hard-discounters on the formation store images Master Thesis
Dijksteel, R.R.E.
September 2013 -
Self-discrepancies and the effect on compensatory consumption Hedonic or utilitarian product benefits Master Thesis
Slager, G.E.
September 2013 -
Self-congruity and functional congruity The effect on travel behavior to winter sports destinations Master Thesis
Sieters, S.A.
September 2013