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The effects of price promotion framing on consumers’ emotions and buying intentions Master Thesis
Voorthuizen, M.J.C. van
July 2015 -
Behavioural differences between single-loyal and multi-loyal consumers in online brand communities Master Thesis
Loenen, B.W. van
July 2015 -
The influence of experienced guilt and a fixed versus growth mindset on subsequent self-control Master Thesis
Aal, M. van
July 2015 -
The effects of in-store lighting on customers’ behavior in a supermarket Master Thesis
Moraitaki, K.
July 2015 -
Need for uniqueness: driving the appeal of upcycled products Master Thesis
Deeva, O.
July 2015 -
Nostalgia evoked by upcycled products and its effect on consumers' preferences Master Thesis
Seifert, C.
July 2015 -
Customer orientation and business performance: a content analysis of Dutch SMEs’ websites Master Thesis
Hul, E.F. van 't
July 2015 -
The impact of consumer proficiency on response to marketing communication in a foreign language the role of product category Master Thesis
Maria, A.
July 2015