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The role of emotion regulation in impulsive buying behavior A field experiment in the supermarket segment Master Thesis
Dekker, I.W.J. den
August 2014 -
Cracking the code of country-specific branding in the cosmetic industry Master Thesis
Boelen, M.
August 2014 -
Consequences of seal removal Investigating the bonding effect of certification seals Master Thesis
Brodtkorb, C.N.
August 2014 -
Sustainable banking Analyzing customers’ switching intentions toward more sustainable banks Master Thesis
Glosemeyer, S.
August 2014 -
The powerful and the powerless Calorie estimation and susceptibility to health halos Master Thesis
Schill, A.C.
August 2014 -
Address practices in marketing communication Should companies take the address in the direct interaction with customers Master Thesis
Do, T.T.
August 2014 -
Gamification Developing a gamified system Master Thesis
Wurm, V.
August 2014 -
‘Go sustainable, stay fashionable’ Communicating a change in positioning towards sustainable business in an authentic way Master Thesis
Zang, L.I.
August 2014