Media & Creative Industries
Collection
Collection
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Creative Briefs in Advertising: A blessing and a curse How creative briefs are used as faciliatory tools in the Dutch advertising industry Master Thesis
Onink, Hugo
July 2021 -
I want to be you(r friend): An investigation of the effects of an individual’s gendered personality on their relationships with characters in TV series Master Thesis
Vliet, Esther van der
July 2021 -
Film festivals’ adaptation to the online space: Conceptualizing the strategy to engage online audiences Master Thesis
Masó I Esteba, Mireia
July 2021 -
Racial discrimination on online second-hand shopping platforms: An Experimental Study on the Influence of Skin Colour on Consumer Interaction Master Thesis
Beek, Sylvana van
July 2021 -
The secret recipe of local television: A study into the audience perception of multiple adaptations of the Bake Off format Master Thesis
Rooyen, Geerte van
July 2021 -
July 2021
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Livestreaming as a medium to satisfy fans A quantitative study on motivations to watch and willingness to pay livestreams of live music. Master Thesis
Hofwegen, Amber
July 2021 -
TikTok Teaches Too A qualitative study on the role of playful communication in skill-sharing videos on Tiktok Master Thesis
Kenzy Mohamed Mahmoud Tawfik, Kenzy
July 2021