Innovation is important for companies to be able to keep their competitive advantage. A lot of research has been done in the area of innovation and its determinants. Most of this research is focused on product innovation or market innovation. These types of innovation are more radical by nature than incremental.

dr. R.L. Olie, prof dr.ir. J. van den Ende
hdl.handle.net/2105/14270
Strategisch Management & Strategische Vernieuwing
RSM: Parttime Master Bedrijfskunde

Paul de Boer. (2013, December 19). Driving Innovation from the bottom. Strategisch Management & Strategische Vernieuwing. Retrieved from http://hdl.handle.net/2105/14270