The unique performing art experience and its impact on the visitor

By using a mixed-method research approach consisting of focus groups and questionnaires, it is measured which factors contribute to an increased intrinsic experience of the visitors of a pop concert, a cabaret performance, a classical music concert and a dance performance. The aesthetic experience appears to be the factor that influences the intrinsic experience the most, both in a positive and a negative way. The aesthetic experience consists of several facets, both internal and external, which all have an impact on the visitor’s experience. Furthermore, from the focus groups it became clear that the level of captivation is connected with the intrinsic experience of the visitor although in most cases this is not statistically supported.