Predicting offline sales: The cross-channel spillover effects of online orientation

Additional Metadata
Keywords	Google Analytics, Nowcasting, Forecasting, Retail industry/market/sector, Omnichannels, Multichanneling, Retail channels
Thesis Advisor	Dalen, J. van, Bode, B.
Persistent URL	hdl.handle.net/2105/20080
Series	Master in Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Gadellaa, M.C. (2014, December 11). Predicting offline sales: The cross-channel spillover effects of online orientation. Master in Management. Retrieved from http://hdl.handle.net/2105/20080

Predicting offline sales