Pharmaceutical industry and the emerging markets: Risks, rewards and the success of multinationals entering India

Additional Metadata
Keywords	Pharmaceutical industry/market/sector, India, Emerging markets, Entry modes
Thesis Advisor	Wolf, P. de, Meijs, L.C.P.M.
Persistent URL	hdl.handle.net/2105/20143
Series	Strategic Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Alalauri, A.E. (2014). Pharmaceutical industry and the emerging markets: Risks, rewards and the success of multinationals entering India. In Strategic Management.http://hdl.handle.net/2105/20143

Pharmaceutical industry and the emerging markets