2014-03-24
Separating the front-end during NPD - the double edged sword
Publication
Publication
A qualitative study about its consequences for market-orientation and internal cooperation
| Additional Metadata | |
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| , , , | |
| Ende, J.C.M. van den, Driel, H. van | |
| hdl.handle.net/2105/20848 | |
| Management of Innovation | |
| Organisation | Rotterdam School of Management |
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Wéber, Z.A. (2014, March 24). Separating the front-end during NPD - the double edged sword: A qualitative study about its consequences for market-orientation and internal cooperation. Management of Innovation. Retrieved from http://hdl.handle.net/2105/20848 |
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