2013-06-25
Viral marketing on Facebook
Publication
Publication
The overrated influence of sweepstake promotions
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Everdingen, Y.M. van, Li, T. | |
hdl.handle.net/2105/21825 | |
International Management CEMS | |
Organisation | Rotterdam School of Management |
Lersch, H.D.C. (2013, June 25). Viral marketing on Facebook. International Management CEMS. Retrieved from http://hdl.handle.net/2105/21825
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