2014-05-14
Diffusion of RTB
Publication
Publication
What are the key barriers to adoption of real time bidding technology?
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Berchicci, L., Reinmoller, P. | |
hdl.handle.net/2105/22110 | |
Entrepreneurship & New Business Venturing | |
Organisation | Rotterdam School of Management |
Voltas, F.M. (2014, May 14). Diffusion of RTB. Entrepreneurship & New Business Venturing. Retrieved from http://hdl.handle.net/2105/22110
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