2012-06-14
China’s institutional changes and female archetypes
Publication
Publication
The influence of coercive, mimetic and normative isomorphism on female advertising archetypes in China
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Krug, B., Betancourt, N.E. | |
hdl.handle.net/2105/22448 | |
Chinese Economy and Business | |
Organisation | Rotterdam School of Management |
Lam, J.J. (2012, June 14). China’s institutional changes and female archetypes. Chinese Economy and Business. Retrieved from http://hdl.handle.net/2105/22448
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