Mobile loyalty: The impact on the retailing landscape

Additional Metadata
Keywords	Loyalty, Loyalty programs, Satisfaction, Customer relationship management (CRM), Mobile applications, Retail industry/market/sector
Thesis Advisor	Heck, H.W.G.M. van, Molenaar, C.N.A.
Persistent URL	hdl.handle.net/2105/22585
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Bruijn, J. de. (2013). Mobile loyalty: The impact on the retailing landscape. In Business Information Management.http://hdl.handle.net/2105/22585

Mobile loyalty