The impact of a person’s ideal self-image on the purchase intention of global versus local brands

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Thesis Advisor	Everdingen, Y.M. van, Stam, D.A.
Persistent URL	hdl.handle.net/2105/23074
Series	International Management CEMS
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Krettek, N.M. (2010). The impact of a person’s ideal self-image on the purchase intention of global versus local brands. In International Management CEMS.http://hdl.handle.net/2105/23074

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