2014-08-29
The effects of social proof and value proposition on intention to buy in a group-buying environment
Publication
Publication
An eye-tracking approach
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, , , | |
Li, T., Hooge, I.E. de | |
hdl.handle.net/2105/23125 | |
Business Information Management | |
Organisation | Rotterdam School of Management |
Riebeek, N. (2014, August 29). The effects of social proof and value proposition on intention to buy in a group-buying environment. Business Information Management. Retrieved from http://hdl.handle.net/2105/23125
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