2013-03-19
A study of the consumer ethnocentrism model applied to Chinese consumers
Publication
Publication
Exploring the effects of consumer ethnocentrism on preference of choosing food products
| Additional Metadata | |
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| , , , , | |
| Reinmoller, P., Puntoni, S. | |
| hdl.handle.net/2105/23557 | |
| Chinese Economy and Business | |
| Organisation | Rotterdam School of Management |
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Hu, Y.J. (2013, March 19). A study of the consumer ethnocentrism model applied to Chinese consumers: Exploring the effects of consumer ethnocentrism on preference of choosing food products. Chinese Economy and Business. Retrieved from http://hdl.handle.net/2105/23557 |
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