Determining success of online videos: A multi factor analysis on YouTube

Additional Metadata
Keywords	Social media, YouTube, Online, Behaviour
Thesis Advisor	Tsekouras, D., Boons, M.
Persistent URL	hdl.handle.net/2105/23644
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Groot, J. de. (2014). Determining success of online videos: A multi factor analysis on YouTube. In Business Information Management.http://hdl.handle.net/2105/23644

Determining success of online videos