Social media in a business-to-business environment: A comparison of the motives to use social media as a B2B sender and B2B receiver

Additional Metadata
Keywords	Social media, Business to business (B2B), Technology acceptance model (TAM), Medium choice theory
Thesis Advisor	Baalen, P.J. van, Dittrich, K.
Persistent URL	hdl.handle.net/2105/23669
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Bal, M.A. (2012, December 14). Social media in a business-to-business environment: A comparison of the motives to use social media as a B2B sender and B2B receiver. Business Information Management. Retrieved from http://hdl.handle.net/2105/23669

Social media in a business-to-business environment