Consumers’ purchase intention of global and local brands: The influence of lifestyle and geographical descriptors

Additional Metadata
Thesis Advisor	Everdingen, Y.M. van, Raaij, E.M. van
Persistent URL	hdl.handle.net/2105/24083
Series	International Management CEMS
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Müller-Wienbergen, K.L. (2009, September 15). Consumers’ purchase intention of global and local brands: The influence of lifestyle and geographical descriptors. International Management CEMS. Retrieved from http://hdl.handle.net/2105/24083

Consumers’ purchase intention of global and local brands