2011-03-30
Do generic strategies lead to superior performance?
Publication
Publication
An empirical study testing the operational and market performance superiority of firms following a generic strategy
| Additional Metadata | |
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| , , | |
| Rosellon, M.A., Mertens, G.M.H. | |
| hdl.handle.net/2105/25107 | |
| Finance & Investments | |
| Organisation | Rotterdam School of Management |
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Aharoni, I.I. (2011, March 30). Do generic strategies lead to superior performance?: An empirical study testing the operational and market performance superiority of firms following a generic strategy. Finance & Investments. Retrieved from http://hdl.handle.net/2105/25107 |
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