Innovation contests as a new form of open innovation: The impact of innovation contests used as a marketing tool on observers

Additional Metadata
Keywords	Innovation, Marketing, Deception, Scepticism, Connectedness, Contest
Thesis Advisor	Fuchs, C., Acar, O.A.
Persistent URL	hdl.handle.net/2105/25269
Series	International Management CEMS
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Gummaraju, T. (2011, March 17). Innovation contests as a new form of open innovation: The impact of innovation contests used as a marketing tool on observers. International Management CEMS. Retrieved from http://hdl.handle.net/2105/25269

Innovation contests as a new form of open innovation