Innovation contests as a new form of open innovation: The impact of innovation contests used as a marketing tool on observers

Additional Metadata
Keywords	Innovation, Marketing, Deception, Scepticism, Connectedness, Contest
Thesis Advisor	Fuchs, C., Acar, O.A.
Persistent URL	hdl.handle.net/2105/25269
Series	International Management CEMS
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Gummaraju, T. (2011). Innovation contests as a new form of open innovation: The impact of innovation contests used as a marketing tool on observers. In International Management CEMS.http://hdl.handle.net/2105/25269

Innovation contests as a new form of open innovation