2012-03-16
Consumer trust throughout the e-commerce adoption cycle
Publication
Publication
An analysis of the effect of different order and payment methods throughout the e-commerce adoption cycle on consumer trust and the intention to purchase
| Additional Metadata | |
|---|---|
| , , , | |
| Heck, H.W.G.M. van, Marsili, O. | |
| hdl.handle.net/2105/25289 | |
| Business Information Management , Entrepreneurship & New Business Venturing | |
| Organisation | Rotterdam School of Management |
|
Peltonen, P. (2012). Consumer trust throughout the e-commerce adoption cycle: An analysis of the effect of different order and payment methods throughout the e-commerce adoption cycle on consumer trust and the intention to purchase. In Entrepreneurship & New Business Venturing.http://hdl.handle.net/2105/25289 |
|