Additional Metadata
Keywords Customer satisfaction, Customer loyalty, Contact management
Thesis Advisor Baaij, M.G., Consiglio, I.
Persistent URL hdl.handle.net/2105/25638
Series Strategic Management
Citation
Marlin, S.A. (2013, December 19). Studying the influence of contact management on customer loyalty and in particular customer satisfaction. Strategic Management. Retrieved from http://hdl.handle.net/2105/25638