Key success and failure factors and scenarios in new service development projects in the financial service sector: A case study at ABN AMRO N.V.

Additional Metadata
Keywords	New service development, Failure factors, Key success factors
Thesis Advisor	Eijk, A.R. van der, Maas, A.J.J.A.
Persistent URL	hdl.handle.net/2105/26085
Series	Management of Innovation
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Akker, M.H. van den. (2012). Key success and failure factors and scenarios in new service development projects in the financial service sector: A case study at ABN AMRO N.V. In Management of Innovation.http://hdl.handle.net/2105/26085

Key success and failure factors and scenarios in new service development projects in the financial service sector