2010-09-17
The effects of co-branding on firm value
Publication
Publication
A quantitative research
Additional Metadata | |
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, , , , | |
Ataman, M.B., Wijk, R.A.J.L. van | |
hdl.handle.net/2105/26415 | |
International Management CEMS | |
Organisation | Rotterdam School of Management |
Schuerman, M.L. (2010, September 17). The effects of co-branding on firm value. International Management CEMS. Retrieved from http://hdl.handle.net/2105/26415
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