How can business identify BoP’s needs?

Additional Metadata
Keywords	Bottom of the pyramid, Customer involvement
Thesis Advisor	Beije, P.R., Olffen, W. van
Persistent URL	hdl.handle.net/2105/26531
Series	Management of Innovation
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Gent, S.M. van. (2012). How can business identify BoP’s needs?. In Management of Innovation.http://hdl.handle.net/2105/26531

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