Predicting customer lifetime value for an online retailer

Additional Metadata
Keywords	Customer lifetime value, Ecommerce, Data mining, Predictive analytics, Retail industry/market/sector
Thesis Advisor	Boons, M., Koppius, O.R.
Persistent URL	hdl.handle.net/2105/30568
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Sterk, E.A.W. (2015, June 30). Predicting customer lifetime value for an online retailer. Business Information Management. Retrieved from http://hdl.handle.net/2105/30568

Publication