Facebook advertising: mobile app ads for installs: PasNL: a field experiment

Additional Metadata
Keywords	Social advertising, Mobile applications, Facebook
Thesis Advisor	Tsekouras, D., Frick, T.W.
Persistent URL	hdl.handle.net/2105/30662
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Kol, M.A. (2015). Facebook advertising: mobile app ads for installs: PasNL: a field experiment. In Business Information Management.http://hdl.handle.net/2105/30662

Facebook advertising: mobile app ads for installs