Exploring social influences and personalization in social advertisements: a multi-method approach

Additional Metadata
Keywords	Social advertising, Privacy, Influence, Personalisation, Relevance
Thesis Advisor	Frick, T.W., Paolacci, G.
Persistent URL	hdl.handle.net/2105/31179
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Fransz, A.R. (2015, July 23). Exploring social influences and personalization in social advertisements: a multi-method approach. Business Information Management. Retrieved from http://hdl.handle.net/2105/31179

Exploring social influences and personalization in social advertisements