2015-08-31
The effects of a rational and emotional appeal style on the funding of projects on Kickstarter
Publication
Publication
| Additional Metadata | |
|---|---|
| , , | |
| Stam, D.A., Knippenberg, D.L. van | |
| hdl.handle.net/2105/32167 | |
| Management of Innovation | |
| Organisation | Rotterdam School of Management |
|
Baeten, M.F. (2015, August 31). The effects of a rational and emotional appeal style on the funding of projects on Kickstarter. Management of Innovation. Retrieved from http://hdl.handle.net/2105/32167 |
|