2015-11-19
The effect of predictable and unpredictable colors on likeability and willingness-to-buy of brand logos
Publication
Publication
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Jiang | |
hdl.handle.net/2105/32951 | |
Business Economics | |
Organisation | Erasmus School of Economics |
Bosselaar, T.J. (2015, November 19). The effect of predictable and unpredictable colors on likeability and willingness-to-buy of brand logos. Business Economics. Retrieved from http://hdl.handle.net/2105/32951
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