2016-02-23
To Vote or Not to Vote? Customer involvement in new product selection
Publication
Publication
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van Everdingen, Yvonne, Rijsdijk, Serge | |
hdl.handle.net/2105/33614 | |
International Management CEMS | |
Organisation | Rotterdam School of Management |
Zhang, Yiling. (2016, February 23). To Vote or Not to Vote? Customer involvement in new product selection. International Management CEMS. Retrieved from http://hdl.handle.net/2105/33614
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