Effectiveness of Online Banner Advertisement Messages

Additional Metadata
Keywords	thesis, proposal, banner, advertisement, framing, message cue
Thesis Advisor	Tsekouras, D., Li, Ting
Persistent URL	hdl.handle.net/2105/34825
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Langenberg, Thomas. (2016, June 30). Effectiveness of Online Banner Advertisement Messages. Business Information Management. Retrieved from http://hdl.handle.net/2105/34825

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