New product launch decision modeling within the pharmaceutical industry

Additional Metadata
Keywords	New product launch, Time to Market, Pharmaceutical industry, New product launch planning, Mixed integer programming
Thesis Advisor	Kuik, Roelof, Feng, Y.
Persistent URL	hdl.handle.net/2105/35864
Series	Supply Chain Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Wilton, Yorick. (2016, July 29). New product launch decision modeling within the pharmaceutical industry. Supply Chain Management. Retrieved from http://hdl.handle.net/2105/35864

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