The drivers of perceived brand authenticity and their impact on consumer engagement.

Additional Metadata
Thesis Advisor	Dellaert, B.G.C.
Persistent URL	hdl.handle.net/2105/36047
Series	Business Economics
Organisation	Erasmus School of Economics
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Karakoç, M. (2016). The drivers of perceived brand authenticity and their impact on consumer engagement. In Business Economics.http://hdl.handle.net/2105/36047

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