Digital Health Marketing: Getting interest of different groups of customers for a healthy service offered by Albert Heijn

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Keywords	Health, Marketing, Source Credibility, Message Framing, Food Retailer
Thesis Advisor	Berens, Guido, Van den Bergh, B.
Persistent URL	hdl.handle.net/2105/36990
Series	Master in Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Hendrikse, Anouk. (2016, December 5). Digital Health Marketing: Getting interest of different groups of customers for a healthy service offered by Albert Heijn. Master in Management. Retrieved from http://hdl.handle.net/2105/36990

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